Sugandhwale Journal

The art of scent.

Stories, rituals, craftsmanship and the memories that live within fragrance.

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Blog September 21, 2026

Bhimseni Camphor – A Story of Purity

Camphor are being used for poojas, havans, aartis, and rituals for home purification, from generations. But what kind of camphor are we actually using? Did it ever come to your mind? Most of the...

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Blog September 21, 2026

Fragrance On The Go

We spend so much time in our cars, but how often do we think about the fragrance our CAR carries, as we...

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Blog September 21, 2026

Why Every Scent Tells a Story

Long before there was electricity.Long before there were air fresheners.Long before perfume came in bottles. People remembered places by the fragrances they...

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